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Do Ecommerce Websites Need SEO? (Spoiler: Yes, Absolutely!)

If you’re running an Ecommerce website, you might think that SEO (Search Engine Optimisation) isn’t a priority in your digital marketing strategy. After all, people who

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What Have Australians Been Searching About the Coronavirus?

By now, you probably already know all about the COVID-19 coronavirus. It’s all over the world – literally (over 170 countries and

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What We’ve Seen So Far from Google’s First Broad Core Update of the Year

On the 13th of January, Google announced the rollout of a new broad core update called the “January 2020 Core Update”. This is the first

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Why SEO and Content Marketing Make the Perfect Match

Contrary to what many marketers believe, content marketing and SEO are not at odds with each. In fact, they go hand in hand. To understand just

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What is an SEO Specialist? And How Can They Help Your Business?

An SEO specialist is a person who analyses websites and identifies improvements – both onsite and offsite – to optimise them for search engines.

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Google’s Biggest Update in Five Years is Out – What You Need to Know About BERT

Google recently announced the launch of a major search algorithm update called BERT. And it’s a big one, too. According to Pandu Nayak (Google’s

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What is Google Optimize and how can you use it for your business?

Google Optimize is a tool from Google that lets you test and measure site changes easily. It’s one of the best tools available

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The Latest SEO Ranking Factors You Need to Know About

SEO today isn’t what it was 5 years ago (or even a year ago, really). Google is always updating its search algorithm, which

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Digital Marketing Insights for October

Feeling a bit behind on the latest digital marketing trends? Don’t worry, we’ve got you covered! In this blog we’re going to cover five

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